The Buy Local First Campaign is a public awareness campaign through ads in local print and broadcast media that promotes spending money locally.

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Did You Know?

For every dollar spent in a locally owned business, 45 cents stays within our Santa Fe economy. For every dollar spent in a non-local business, only 13 cents stays in our community. – Civic Economics, Austin, TX, 2002

Approximately 4200 or 90% of all businesses in Santa Fe are small, locally owned businesses. -Angelou Economics report calculates 90% of city businesses are locally owned

Independent businesses are Santa Fe’s largest employer. By spending money with them, you’ll help provide new jobs. 78% of the community work for locally owned employers. -Santa Fe Economic Development, Santa Fe, New Mexico

Locally owned businesses recycle a higher percentage of profits back into the local economy. This helps keep taxes in our community to support schools, parks, police and fire departments, etc. -Santa Fe Alliance ongoing Local Multiplier Study

Regionally, national chain stores rarely create an increase in retail spending, however they do create a net loss in local employment. -Boxes Cost Jobs, The Walmart Effect, June 2004, David Moberg, In These Times

Two major chains, when compared with local businesses, gave 75% less to charities than locally owned businesses. -The Institute for Local Self Reliance, Sept. 2003 – The economic impact of locally owned businesses versus chains, a case study in mid-coast Maine